Anchor Text Analyzer

Frequently asked questions

What is over-optimized anchor text?

When too many inbound or internal links use the exact same commercial keyword phrase, Google can interpret it as manipulative. A natural profile mixes branded, naked URL, generic, and partial-match anchors.

Do internal anchor texts pass ranking signals?

Yes. Internal anchors help Google understand the topic of the target page and are fully under your control, so using descriptive, varied phrases instead of "click here" is a quick win.

Should I worry about "click here" links?

Generic anchors waste a relevance signal and hurt accessibility because screen-reader users often navigate by link list. Replace them with text that describes the destination on its own.